02 August 2006

magical laundry labels - SD

More kids stuff - this time from Sweden, where Pia Eriksson, has designed The Thilde Pillow. When her daugther, Thilde, got her first cuddly toy the first thing that brought her attention was the laundry label !. Her daughter sucked, bit, and carefully studied these magical labels, and that was when the idea of "The Thilde Pillow" was born. I think it´s a great product design - cut the crap and the fluffy bunny and give kids more of what they really want - MAGICAL LAUNDRY LABELs RULE!

No comments: